[tin-bugs] INVITATION TO ATTEND A WORKSHOP ON STRATEGIC LEADERSHIP AND STRATEGIC MANAGEMENT FOR EXECUTIVES PROGRAM APRIL 4TH-15TH 2022
Skills for Africa Training Institute
workshops at skillsforafrica.or.ke
Tue Feb 15 02:52:16 CET 2022
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STRATEGIC LEADERSHIP AND STRATEGIC MANAGEMENT FOR EXECUTIVES
PROGRAM APRIL 4TH-15TH 2022
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Whatapp
VENUE: HILITON HOTEL, NAIROBI,
KENYA
Office Telephone: +254-702-249-449
Register as a group of 5 or more participants and get 25% discount
on the course fee.
Send us an email:
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training at skillsforafrica.org or call +254-702-249-449
INTRODUCTION
Success or failure in business is decided by strategy, the ability
to implement it and leadership qualities. Strategic decisions always aim to
secure the longer-term, future viability of a company or company area. They show
the way forward, and in doing so must be flexible enough to allow adaptation to
changing conditions. In addition, they define the roadmap on which a company
must travel to achieve its objectives. If the strategy is unclear, or the
roadmap not practical, success is not achievable – and the result is often
operative activities where the company as a whole stalls or goes in circles.
Strategy expertise at executive level, therefore, determines whether commitment
to the daily business is rewarded with good results – results that the company
is proud of and that motivates staff to further top performance. Nonetheless,
even the best strategy and the most intelligent guidelines won’t help if
mistakes are made during implementation. That’s why good strategies are always
made by leaders with a solid leadership skill. Whether, and to what degree,
their staff is motivated to achieve strategic objectives depends on how they
conduct themselves as leaders. Clear objectives, sensible guidelines and the
right management conduct creates the freedom a company needs for controlled
entrepreneurship. This in turn creates the prerequisites for sustainable top
performance and first-class results that will secure the future of your
company.
Strategic
Management for Executives: The
success of a company and its business units depends on a few strategic
decisions. This program offers you the latest knowledge and an integrated
approach to strategic management. You will learn from many real-world examples,
have an exchange of experiences, get new ideas, and learn the tools you need for
successful strategic management.
Strategy
– and
not effort and diligence in the daily business – determines success or failure
of your company, your division or the business unit you lead. In this course, we
show you what’s important in navigating and developing strategy in the direction
of success and sustainability.
How
you benefit
This course will give you detailed knowledge about strategy with
the goal of better understanding the principles, tools and methods of strategic
management and strategy development and how they interrelate to the whole. You
will receive the latest know-how about developing innovative, competitive
strategies. You will learn how to position your business in a competitive
environment and how to launch programs that will optimize your company’s value,
profitability and performance. You will critically analyze your own strategic
concepts and will return to you job ready to give new impetus to creating an
innovative future for your company. Methods, concepts, instruments and effective
tools to guiding your company are explained using numerous
examples.
Who
should attend
Executives
and experienced managers, who want to deepen their knowledge of how to ensure
future company success, learn the latest principles behind strategic management
and effective leadership. These include:General
managers, heads of business units and profit centers,
C-level
executives,
Heads
of larger divisions and departments,
Members
of the management board and board of directors,
Those
responsible for business units, subsidiaries and important projects,
Managers
who are soon to move up to a CEO or executiveposition,
Decision-makers
from management boards, board members, members of supervisory boards,
Mid-level
to senior-level executives responsible for strategic planning, implementation,
and business development,
Executives
who test strategy proposals for their plausibility,
Executives
of companies, divisions or business units in charge of implementing
strategies,
Executives,
managers, consultants and specialists who conduct strategic analysis, lead
strategy meetings or draft strategic concepts
DURATION
10 Days
COURSE
CONTENT
Strategic
Management as Navigation Tool for the Future
Executives must steer a company during turbulent times as well.
Success can be defined in many ways – by corporate value, cash flow, shareholder
value, profitability, customer value, market share, customer satisfaction,
performance culture and trust. Successful strategic management seeks to secure a
balance between short-term results-optimization and long-term success. The main
focus is primarily this – sustainable profitability thanks to high customer
value.
Viability and achieving healthy profit
development
How do you execute a strategy
process?
Handling complexity as a practical test for successful
management
How globalization and digitalization are influencing strategy and
management
Strategic
Objectives and Directions
No strategy without objectives or strategic guidelines. As
interface between ideal results and feasibility, strategic guidelines define the
strategic corridor through which company development should take place. Here you
need to pave the way and actively shape the future.
Inventing the future – the importance of vision in the strategic
management process
How do you turn your vision into a concrete
strategy?
How to derive motivating goals from your
vision
Modern Strategy Tools for Understanding your Strategic
Situation
Strategic decisions are made based on analyses, studies and
assessments. If these are wrong, or wrongly interpreted, then by necessity the
decisions made from them are also wrong. That’s why a competent use of strategic
management tools is so important. We will show you how to use these tools and
what pitfalls you need to avoid.
Information as basis for strategic decisions – what’s really
important?
A look to the future – always a look at my own expertise and
resources
Analysis tools – what’s out there, what’s new, and how do I
employ them expertly?
The
Spectrum of Strategic Options
The spectrum of possible strategic options is wide – do we expand,
retain, differentiate, specialize, move into a niche, work for cost leadership,
enhance our value-added chain, form alliances, create platform strategies,
purchase, pursue a merger, disinvest, focus on virtuality, internationalize –
countless options are available to you. Each one of them is determined by
specific rules and have to be well thought-through.
Strategic thinking means thinking in alternative
scenarios
Realistic estimation of risks and investment
needs
Business development and
innovation
Strategic
Decisions
Strategic decisions determine the direction a company will develop.
They set objectives and pave the way for future
success.
What differentiates a good from a bad
strategy?
Successful strategy development
The decision-making process and typical
pitfalls
Plausibility checks
Strategy
Implementation
The larger, the more unwieldy – unfortunately, this is the case
with numerous companies. However, many smaller organizations also struggle to
implement what has been decided in their everyday business. Here management is
called upon. How can new strategies, new concepts and new ideas actually be
realized?
How do you convert strategies skillfully into concrete
projects?
The most common mistakes in implementing
strategy
Leadership
and Result-Orientation
Inspiring others to achieve objectives as a team. Communicating
your vision, deriving ambitious objectives from it and ensuring that the fire of
enthusiasm in your daily work does not go out. Giving new impulse. Convincing,
supporting and if necessary doing it yourself. To be a normal person and a role
model. Never losing sight of what’s important – results. We show you how to
sharpen and develop your leadership skills even
further.
Effective leadership – what do you need to achieve
this?
Modern leadership approaches and leadership
styles
Performance and motivation
Trust as an element of corporate
culture
Change
and Communication
When you have to implement new strategies and concepts, you will
usually have to change the attitudes, behavior and habits of employees and
colleagues. We all know that this is a difficult task. Successful change
management begins with the right management conduct and targeted communication.
Using numerous examples, we will demonstrate what you need to do in these
situations.
How do you communicate
strategies?
Agility and digitalization at executive
level
Successful transformation – approaches and
methods
An
Integrated Approach to Strategic Management
One strategy fad quickly follows another. One strategic project
follows the next one, when the first project has really just started and is not
completed by a long shot. Aren’t we doing too much of a good thing here? What
are «must haves» what are «nice to haves»? What’s important here is the right
dosage of the new. Modern management theory and real-world management experience
offer a lot of insight. In this seminar, we will show you what has proven itself
in real business situations.
Current strategic management concepts and
tools
Strategic principles
What characterizes good
strategies
Clarifying
your Strategic Position and the Need for Strategic Action
Change is a given. It forces management to constantly check their
strategic position. Changes need to be anticipated promptly and dangers to the
business have to be recognized. During this process, new opportunities will
become apparent and should be capitalized on. That’s why it’s important for you,
as a decision-maker, to recognize the need for strategic
action.
Determining your current strategic
position
Understanding strategic challenges
correctly
Important tools for analysis
The
Role played by the Business Model in Strategic Management
Your business model describes how your company will generate
profit. Calculating profit based on costs plus margin is banal. More interesting
is to link margins to created benefits. Classic business cases often obscure the
profit drivers of a business model. This course teaches you how to identify and
use the relevant profit drivers.
The architecture of creating value, understanding your profit
drivers
Improving on your current business model, developing new business
ideas
Innovative and digital business
models
Strategic
Options that Promise Success
Decades-long observation, discussions with thousands of
decision-makers and evaluating the relevant literature on the subject show that
companies often have their own favorite tried and tested strategies. A high
percentage of these strategies are transferred into strategic projects and then
formulated into strategic initiatives. But we also live in times characterized
by disruption, globalization and digitalization. We will introduce you to
several strategic options that promise success during the seminar, along with
tips for everyday implementation. We will show you the traps you’ll need to
avoid to successfully implement your strategy.
Strategic options – what works and what
doesn’t?
Classic competitive strategies
Growth based on core
competencies
Customer-centric strategic
approaches
Evaluating strategic options according to their potential for
success and their chances of being
realized
Effective
Strategy Development Processes
Strategic projects often come to nothing because a sensible way to
proceed is missing. That’s why many companies let their strategy be done by
external consultants. We will show you how to successfully conduct effective
strategy development processes, so you can put down a basic roadmap to ensure
the future success of your company.
Designing a strategy project, planning and carrying it
out
Strategic analysis, strategic
options
Corporate philosophy and values
Corporate governance principles
Your corporate strategy –the course the owners and top management
want to take
Operational strategies – marketing strategy, production strategy,
supply-chain strategy, HR strategy, financial strategy
etc.
Strategies for business divisions, departments, fields of
business, business units
Regional strategies for countries, sales regions, branch
offices
Strategies for staff positions, cross-departmental and support
functions
How to integrate the many sub-strategies into an understandable,
integrated strategic system
How to precisely formulate
strategies
Results management
Implementing
a New Strategy, Change Management
The implementation of new strategies requires an efficient
implementation system. Just as important is to convince employees that an
upcoming change makes sense, that you identify barriers to implementation early,
and that you win-over everyone involved.
Translating strategic objectives into an execution
plan
Ensuring clear responsibility and
accountability
Incentives and controls
Learning, feedback and
adaptation
GENERAL NOTES
This course is delivered by our seasoned trainers who have vast
experience as expert professionals in the respective fields of practice. The
course is taught through a mix of practical activities, theory, group works
and case studies.
Training manuals and additional reference materials are provided
to the participants.
Upon successful completion of this course, participants will be
issued with a certificate.
We can also do this as tailor-made course to meet
organization-wide needs. Contact us to find out more:
training at skillsforafrica.org
The training will be conducted at SKILLS FOR AFRICA TRAINING
INSTITUTE IN NAIROBI KENYA.
The training fee covers tuition fees, training materials, lunch
and training venue. Accommodation and airport transfer are arranged for our
participants upon request.
Payment should be sent to our bank account before start of
training and proof of payment sent to:
training at skillsforafrica.org
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